How we protect brands
in crisis situations
in crisis situations
A crisis on social media can spread within minutes. Our crisis team monitors the online space, steps in in real time, and helps your brand get through critical situations before they turn into a bigger problem.
Social Media Crisis Team
We handle crisis communication on social media for your company – from round-the-clock monitoring and moderating toxic comments, to preparing responses and communicating on behalf of the brand. We combine the unique software solution from the startup ELV.AI with an experienced team of people, letting us operate 24/7 and catch discussions that standard tools can’t reach.
Who Is This Solution For?
For companies and brands that want to keep their online reputation under control and be ready to respond to crisis situations quickly and around the clock.
Why Should You Choose It?
We understand that an online crisis doesn’t only start in the comments under a post. It often spreads across social media, groups, discussions, and the media too. That’s why we combine technology with human oversight, so we can catch a situation early, limit its reach, and set the right tone for communicating on behalf of your brand.
What Does This Solution Include?
Automated monitoring of social media, online discussions, and the media
Manual monitoring of groups and closed communities that software can't reach
Moderation, including hiding and deleting toxic comments
Preparing responses and statements on behalf of the brand
A crisis team available 24/7 through a senior coordinator
What Will You Get Out of It?
Fast detection of risky situations before they turn into a reputational crisis
Protection of your brand from hateful, harmful, or misleading content
The assurance that your communication will stay fast and under control, even in a crisis
Krok 1
We continuously monitor social media, the news, and online discussions, combining software with human oversight
Krok 2
We moderate content in real time, assess risks, and prepare appropriate responses
Krok 3
We communicate on behalf of the brand and help stabilize the situation 24 hours a day, 7 days a week
Case studies
FAQ
What exactly counts as a crisis situation on social media?
A crisis doesn’t have to be a major scandal. It can also be a fast-spreading negative discussion, misleading information, a coordinated attack, or a sensitive topic that can damage a brand’s reputation if it isn’t caught in time.
Isn't regular community management or a monitoring tool enough for us?
Not always.
Crisis situations often spread beyond just your own profiles – into groups, discussions, or the media. That’s why we combine technology, monitoring, and an experienced team who can actively assess and resolve the situation.
How quickly can you respond once a problem arises?
Speed is critical in an online crisis – we can typically respond within the first few hours after harmful information is published. The goal of the service is to catch risky situations as early as possible and respond to them continuously through monitoring, moderation, and communication support, 24 hours a day, 7 days a week.
Will you communicate directly on behalf of our brand?
Yes.
Depending on the agreed setup, we can prepare and carry out communication responses on behalf of the brand so that they match both the situation and the tone of your communication.
Can you help us even if a crisis is already underway?
Yes.
We also help in situations that have already broken out. The goal is to quickly assess the state of things, propose a suitable course of action, and help the brand stabilize the situation.
What happens after I submit the form?
We’ll get in touch, go over your situation, and suggest the course of action that makes the most sense for your brand.
